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The Ayuntamiento was present during the International Blue Flag Congress that took place in Las Palmas de Gran Canaria, on November 2nd, 3rd and 4th and was organised by ADEAC (The Association for Environmental Education and Consumers) and promoted by Gran Canaria's Cabildo. During the event, presentations were made of the members of ADEAC, members of the FEE (the Foundation for Environmental Education) and different institutions such as the Ministry for Ecological Transition and Demographic Challenge, the Secretary of State for Tourism, Public Universities, public organisations, the ONCE, local administrations represented by councillors, technicians and businesses. The objectives of the Congress consisted in emphasising the collaboration with the different local, autonomous and state administrations, the development of sustainability, health and safety on the beaches, while promoting the exchange of information, by sharing real experiences and creating a collaborative network amongst the agents involved in the beaches' management. During the congress, it was pointed out how much effort is required to maintain the Blue Flag standards by La Oliva's Ayuntamiento, to ensure that the blue flag keeps on floating on the beaches for another year. There is also the necessity to guarantee health and safety while developing sustainable environment management and better accessibility.
The Municipality of La Oliva was present during the World Travel Market in London, one of the most important tourism fairs worldwide, which took place on November 7th, 8th and 9th. La Oliva was represented by the Tourism councillor and technician, Celino Umpiérrez and Peña Pérez, who met with representatives from jet2Holidays to close a promotional agreement for the municipality. Jet2Holidays is the main tour operator for the British market in Fuerteventura and La Oliva's municipality, it has increased by 40% its arrivals compared to 2019, which was the best year recorded for tourism. Thanks to this promotional agreement, they will endeavour to attract British tourists during May and June, the low season, as well as for the next 2023 summer season. A meeting also took place with the destinations that are members of the AMTC, the Association of Touristic Municipalities of the Canaries, to which La Oliva belongs. They made a first evaluation of the year, where the leisure and holiday activity in the archipelago has increased by 20%, improving on 2019, before the pandemic, which is currently being taken as a reference year. The municipality was also represented during the fair by the Coral Hotels chain, which has a hotel in El Cotillo (Coral Cotillo Beach ****), whose representative also met with the councillor to assessthe season that just ended and what is expected for the next season.